Culture is everything. It guides our tastes, attitudes, and perspective of the world. Here are the ins-and-outs of company culture for a fulfilling and efficient professional environment.

What is company culture?

Company culture represents how leaders and employees do their work and communicate with people and their surroundings.

Culture looks like dress codes, office environments, social calendars, employee perks and more. Most importantly, company culture is rooted in moral values and codes that lead team members when engaging with clients and projects.

Why is work culture important?

A healthy company culture increases engagement among employees. When people feel they are working with a company and group of professionals who are aligned with their goals, the more likely they will want to do a better job. Work gets done more efficiently and enthusiastically — what’s not to love?

There are many studies on how culture in the workplace affects employee and employer experiences. Furthermore, when you prioritize culture in your organization, you have the power to elevate your work environment.

How do we promote a healthy work environment with new recruits?

Start at the source. What are your values? What do you want to see in your work environment? How do you want employees to interact with clients? With each other?

Figure out what qualities you envision in your team, and foster a standard where values like empathy, trustworthiness and accountability are the norm. From the onboarding process to annual review, you should be an example of what you want to see in the workplace for your employees.

Remember: work culture benefits from inclusion. Recruit for cultural add instead of cultural fit. Fit could imply looking for the same or similar personality or skill set. Having a staff with a variety of talents and perspectives can be fruitful for your company culture, work flow, and overall productivity.

Wanna get guidance on transforming your organization’s culture? Check out Smart Moms’ employer resources or schedule a FREE discovery call to take your business to the next level.



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